Retail

Dealers struggle to cope with waves of incoming sales pitches

February 02, 2015 05:00 AM
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Flood of vendors
Here are tips for coping with the endless sales pitches that dealers receive. • Question fellow dealers. • Check dealer publications. • Give vendors a few minutes to explain their value. • Check to see whether state dealer associations have preferred vendors.Hello O.C., • Beware of companies that don't understand dealership operations.
HOLD_302029961_H2_-1_AJGUZNEMCNSW.jpg Cook: Thirty emails in a day

Steve Cook was respected for being "savvy but cynical" when making purchase decisions. Now his views are seen as "dated and obsolete," he says.

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