Best Practices

Is Saab defunct? Not at this dealership

General Manager Jeremy Morrissey: "It amazes me the loyalty customers have" to Saab.
December 29, 2014 05:00 AM
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Still going strong: Park Ave Saab treats its customers as if Saab were still in business, offering a dedicated store with service, parts and a good selection of reconditioned Saabs. The goal is to retain customers and eventually move them into one of the group's other brands.

Nearly all Saab dealers reached a dead end after the Swedish brand's bankruptcy in 2011. But not Park Ave Saab in Maywood, N.J.

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