Marketing
Kia scores LeBron James as first 'luxury ambassador'
Share
Expand
James, 29, approached Kia after a firsthand experience with the K900 sedan, the automaker said.
By:
Hannah Lutz
October 16, 2014 05:00 AM
Featured Stories
GM swings to Q4 net loss on China restructuring but sets annual profit record in North America
5 important make meetings at the NADA Show
2025 Toyota 4Runner gets message makeover to go with new looks
Biden FTC car-buying consumer rules tossed out by U.S. appeals court
