AvtoVAZ CEO Bo Andersson aims to restore pride to Lada

Andersson: "We can learn tried-and-tested principles of automobile production from General Motors" (Bloomberg)

July 29, 2014 05:00 AM

Bo Andersson, a former top purchasing manager at General Motors, is the first non-Russian CEO of AvtoVAZ, which is now controlled by Renault-Nissan. Andersson, a Swedish national, is tasked with turning around AvtoVAZ's struggling Lada unit, whose sales have been hit hard by competition from Western brands. He spoke with Automobilwoche, a sister publication of Automotive News Europe.

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