Mullinax thrives on a no-haggle heritage

Larry, left, and Jerry Mullinax split from AutoNation, rebuilt the Mullinax Group into five Ford stores and trademarked a name for their dad's one-price selling appoach: Upfront Pricing.

September 09, 2013 05:00 AM

When it comes to no-haggle pricing, Larry and Jerry Mullinax have a huge advantage over other one-price dealers. The brothers learned the system from a one-price pioneer: their father, Ed Mullinax.

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