Nissan debuts new corporate logo

Nissan Motor Co.'s logo makeover is part of the company's stepped-up obsession with differentiating its mass-market Nissan brand from its luxury Infiniti line and its entry-level, emerging-market offering Datsun. (HANS GREIMEL)

May 10, 2013 05:00 AM

YOKOHAMA, Japan -- Nissan Motor Co. has gone buttoned-down with a new steel-blue logo that spells out -- literally -- the distinction between Nissan the company and Nissan the brand.

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