Executives
Roy Rogers
Share
Expand
Roy Rogers Earliest Nissan involvement: About 1962 Role: Celebrity endorser of the Datsun Patrol SUV Key influence: Gave all-American appeal to Japanese import
AS
By:
Arlena Sawyers
May 19, 2008 05:00 AM
Featured Stories
Trump says new auto tariffs coming around April 2
Trump’s tariff threats cloud auto industry’s long-term outlook
Lexus nabs No. 1 spot in J.D. Power vehicle dependability survey for 3rd straight year
How Damian Lillard Toyota rewrote the retail playbook and became customer retention champ